1) Introduction and Contact Details of the Data Controller

1.1 We are pleased that you are visiting our website and thank you for your interest. The following information provides details on how we handle your personal data when you use our website. Personal data refers to any information that can identify you personally.

1.2 The data controller responsible for processing data on this website in accordance with the General Data Protection Regulation (GDPR) is Dr. Anna G. Wessels, The Feed Rethinkery, Bergheimer Straße 7, 14197 Berlin, Germany, Tel.: +49 (0) 162 260 2138, E-Mail: anna.wessels@feedrethinkery.eu.

The data controller is the individual or legal entity that determines the purposes and means of processing personal data either alone or jointly with others.

2) Data Collection When Visiting Our Website

2.1 If you use our website for purely informational purposes, i.e., without registering or otherwise transmitting information to us, we only collect data that your browser transmits to our server (so-called “server log files”). When you access our website, we collect the following data, which is technically necessary for us to display the website:

• The website visited
• Date and time of access
• Amount of data sent in bytes
• Source/referral from which you accessed the page
• Browser used
• Operating system used
• IP address used (possibly anonymized)

Data processing is carried out in accordance with Art. 6(1)(f) GDPR based on our legitimate interest in improving the stability and functionality of our website. The data is not shared or used for other purposes. However, we reserve the right to review server log files subsequently if there are specific indications of illegal use.

2.2 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g., inquiries or orders). You can recognize an encrypted connection by the “https://” in your browser’s address bar and the lock symbol.

3) Hosting & Content Delivery Network

We use a service provider for hosting and displaying website content who performs these services either directly or through selected subcontractors exclusively on servers within the European Union.

All data collected on our website is processed on these servers.

We have concluded a data processing agreement with the provider to ensure the protection of our visitors’ data and to prevent unauthorized data disclosure to third parties.

4) Cookies

To make your visit to our website more attractive and to enable certain features, we use cookies—small text files that are stored on your device. Some cookies are automatically deleted when you close your browser (“session cookies”), while others remain on your device to store settings (“persistent cookies”). You can check the storage duration in your browser’s cookie settings.

If cookies process personal data, this is done under:

• Art. 6(1)(b) GDPR for contract execution
• Art. 6(1)(a) GDPR based on consent
• Art. 6(1)(f) GDPR for our legitimate interest in optimal website functionality and a user-friendly experience

You can configure your browser to inform you about cookies, allow them individually, or block them entirely. Please note that restricting cookies may limit website functionality.

5) Contact

When you contact us (e.g., via a contact form or email), personal data is collected. The type of data collected depends on the respective contact form. This data is used exclusively for responding to your inquiry and the associated technical administration.

The legal basis for data processing is our legitimate interest in responding to your request under Art. 6(1)(f) GDPR. If your inquiry aims to conclude a contract, the additional legal basis is Art. 6(1)(b) GDPR. Your data will be deleted once your inquiry is resolved unless legal retention periods apply.

6) Use of Customer Data for Direct Marketing

Newsletter Subscription
If you subscribe to our email newsletter, we will send you regular updates about our offers. Only your email address is required for the subscription. Providing additional information is optional and helps us personalize communication.

We use a double opt-in procedure, meaning you will receive an email asking you to confirm your subscription by clicking a link. Upon confirmation, you consent to the use of your data under Art. 6(1)(a) GDPR.

You can unsubscribe anytime via the link in the newsletter or by contacting us directly. Once unsubscribed, your data will be removed from our newsletter list unless further use is legally permitted.

7) Rights of the Data Subject

Under applicable data protection law, you have the following rights regarding the processing of your personal data:

• Right to access (Art. 15 GDPR)
• Right to rectification (Art. 16 GDPR)
• Right to erasure (Art. 17 GDPR)
• Right to restriction of processing (Art. 18 GDPR)
• Right to notification (Art. 19 GDPR)
• Right to data portability (Art. 20 GDPR)
• Right to withdraw consent (Art. 7(3) GDPR)
• Right to lodge a complaint (Art. 77 GDPR)

Right to Object:
You may object to the processing of your personal data at any time for reasons arising from your particular situation if it is based on our legitimate interests (Art. 6(1)(f) GDPR).

8) Duration of Storage

Personal data is stored as long as necessary for the purposes for which it was collected or as required by law. Data will be deleted once the purpose has been fulfilled unless statutory retention periods apply.

For further details, please contact us directly.